Mortgage Leads for Brokers
We run Google Search and Meta Ads campaigns that bring mortgage enquiries to your brokerage, organised by the buyer you want: first home buyers, next home buyers, refinancers and investors. Every enquiry is yours alone, under your own brand.
30 qualified leads in 30 days or your management fee back. Terms and conditions apply.
Illustrative example
New mortgage brokers enquiry
- Buyer type
- First home buyer
- Deposit
- 10% to 20%
- Pre-approval
- Not yet
- Timeframe
- Next 3 months
Ad spend managed a year
Leads generated
Industries served
70+ Google reviews
The demand is already there
People search for mortgage brokers every day
People search for a mortgage broker by name, and clicks cost less than most finance products. The bigger opportunity is the searches around it, such as first home loans and refinancing, where a campaign built for one buyer type can bring in leads at low cost.
| Search | Searches a month | Cost per click |
|---|---|---|
| mortgage broker | 590 | $12.62 |
Google Ads Keyword Planner, New Zealand, monthly average, September 2026. Keyword Planner groups close variants, so similar searches share one figure.
How we generate mortgage brokers leads
Every campaign runs under your brand, sends enquiries only to you, and is built around the loans you actually write.
A campaign for each buyer type
First home buyers, refinancers and investors search differently and need different pages. For one brokerage, a dedicated first-home-buyer Google Search campaign produced 315 leads at $4.39 each.
Pages that speak to that buyer
A first home buyer wants to know if they can borrow enough. A refinancer wants to know if they can save. Each campaign lands on a page that answers that question and asks for the details you need.
Meta for buyers who are months away
Many first home buyers start researching long before they are ready. Meta keeps your brokerage in front of them until they are ready to talk.
Built for the rules finance ads run under
Finance advertising has extra checks on both platforms. We plan for them before launch, not after an ad gets rejected.
Google financial services verification
Google requires financial services advertisers in New Zealand to be verified, enforced since 7 November 2024. We check your account and help you through verification before anything launches.
Google's policyMeta's limits on credit ads
Meta treats credit and loan ads as a special category in several markets, which removes detailed age, gender and location targeting. We build audiences and creative that still work if those limits apply to your campaigns.
Copy that stays inside your criteria
We write ads around what you actually offer, so any rate, amount or approval time they mention is one your lending criteria back.
Real client result
Proven results in mortgage brokers
The TAP System
Target, Attract, Present. Our proven system designed to ensure your ads reach the right audience and convert them into loyal customers.
-
Target
Step 01- Identify and define your ideal audience using data-driven insights
- Ensure your ads reach those genuinely interested in your services
-
Attract
Step 02- Create compelling ads that resonate with your audience
- Engage potential customers with high-quality creatives and persuasive messaging
-
Present
Step 03- Follow up with leads fast, with optional 10-minute calls from our team
- Ongoing support and optimisation to improve results continuously
No obligation. See if the TAP System is right for your business.
Our guarantee
The leads come in, or your fee comes back
30 qualified leads in 30 days or 100% of your management fee back, backed by a legal contract.
See what working with us costs
Book Your Free Strategy Call- Your campaign goes live Ads, landing pages and tracking launch under your brand.
- We count qualified leads for 30 days You see every enquiry as it arrives.
- 30 qualified leads, or your fee back If we fall short, 100% of your management fee comes back to you.
Trusted by business owners
"Since being with lucid and then tidying up our landing pages, and Google ads + getting new leads running our CPA dropped by 66% and lead quality increased 2-300%."
Paul ZellmanAustar Property Services 
"Very happy with our experience with Jason - felt he was really acting in our best interests and went beyond what we were expecting him to achieve."
"Any time we’ve needed changes or seen something in the data, he’s on it straight away and is always looking for ways to improve performance rather than just letting campaigns run."
Tyler NewmanGoogle review "Jason helped us build out an automated quote funnel and GoHighLevel workflow for TrueHectare, and the technical execution was second to none."
Daniel SchweizerTrueHectare "Everything was turned around in less than 24 hours. After the frustration we had experienced with the previous digital company, seeing results that quickly was honestly incredible."
Ratu TauTrekway Shuttle "He has helped us set up and improve our marketing campaigns, GoHighLevel system, website and wider digital setup… the level of communication, accountability and results we have received from Jason has made us realise we should have made the move much earlier."
Aamir SethiGoogle review More finance lead generation
Other finance products we run campaigns for, and what it costs.
Vehicle Finance Leads
We run Meta and Google Ads campaigns that bring car, ute and motorbike finance enquiries straight to your brokerage, under your own brand.
Personal Loans Leads
We run Google and Meta Ads campaigns that bring personal loan enquiries to your business, under your own brand.
Business Finance Leads
We run Google and Meta Ads campaigns that bring business loan enquiries from owners who need working capital, equipment or growth funding.
Lead Generation for Financial Services
Our approach for accountants, advisers, brokers and lenders.
Lead Generation Cost for Financial Services
Indicative cost per lead benchmarks for financial services.
Mortgage Broker Lead Generation Guide
The full guide to generating mortgage enquiries.
Mortgage Brokers lead generation FAQs
Can you target first home buyers specifically?
Yes. First home buyers get their own campaign and landing page. For one brokerage, that approach produced 315 first-home-buyer leads at $4.39 each.
Can you bring in refinance and investor enquiries too?
Yes. Each buyer type runs as its own campaign with its own page, so you can put more budget behind the deals you value most.
Are the leads exclusive to my brokerage?
Yes. Campaigns run under your own brand and every enquiry goes to you only. We never resell or share leads.
Does my Google Ads account need to be verified to run mortgage ads?
Google requires advertisers of financial services in New Zealand to complete its financial services verification, enforced since 7 November 2024. If your account is not verified yet, we help you through it before launch.
How much does mortgage brokers lead generation cost?
Our management fee is flat, never a percentage of ad spend, and your ad spend goes to Google and Meta on top. Finance clicks are expensive, so the budget depends on how many enquiries you want and which channels we start with. Our cost page sets out what working with us costs. See our costs.
What is the guarantee?
30 qualified leads in 30 days or 100% of your management fee back, backed by a legal contract. Terms and eligibility apply, and are set out in your proposal and client agreement.
Is there a lock-in contract?
No. We work month to month, you can pause or cancel with 30 days' notice, and you own your ad accounts, audiences and lead data.
Ready to transform your business?
Book your free strategy call and take the first step towards a future where your marketing efforts finally pay off.