Privacy Policy

1. Who We Are

Lucid Leads is a trading name of Lucid Media Limited, based in Auckland, New Zealand. This policy explains how we collect, use and protect personal information, in line with the Privacy Act 2020. Our privacy officer is Jason Poonia, who you can contact at jason@lucidleads.co.nz.

2. What We Collect

• Details you give us. When you book a call, fill in a form or contact us, we collect details such as your name, email, phone number, business name, website and anything you tell us about your business.
• How you use our website. We use analytics and advertising tools, such as Google Analytics and the Meta pixel, to understand how visitors find and use our site. This includes information like the pages you visit, how you arrived and the type of device you use. Our Cookie Policy has more detail.
• Information from clients. When we work for a business, it may share information with us, including details of the leads we generate for it. We handle that information on our client's behalf and only to provide our services.

3. How We Use It

We use personal information to:

• respond to your enquiries and hold the calls you book;
• provide, manage and improve our services;
• understand how our website and advertising are performing;
• send you information about our services, which you can opt out of at any time; and
• meet our legal and accounting obligations.

4. Who We Share It With

We share personal information only with service providers who help us run our business, such as our booking, hosting, analytics, advertising and email tools (for example Calendly, Google and Meta), and with our professional advisers. We may also disclose information where the law requires it.

Some of these providers are based overseas, including in the United States. When we use them, we take reasonable steps to make sure your information is protected in a way that is comparable to New Zealand law.

We do not sell personal information.

5. Security and How Long We Keep It

We take reasonable steps to keep personal information secure and protect it from loss, misuse and unauthorised access, including limiting access to the people who need it. We keep information only for as long as we need it for the purposes above, or as long as the law requires, for example for tax and accounting records. If a privacy breach is likely to cause serious harm, we will notify you and the Privacy Commissioner as the law requires.

6. Your Rights

You can ask to see the personal information we hold about you, and ask us to correct it if it is wrong. You can also ask us to delete information we no longer need, or stop sending you marketing at any time. To make a request, email jason@lucidleads.co.nz. We will respond as soon as we can, and within 20 working days.

7. Complaints

If you have a concern about how we have handled your personal information, please contact us first so we can try to put it right. If you are not satisfied with our response, you can complain to the Office of the Privacy Commissioner at privacy.org.nz.

8. Changes to This Policy

We may update this policy from time to time. The latest version will always be on this page, with the date it was last updated.

9. Contact Us

For any privacy questions or requests, contact Jason Poonia, Privacy Officer, Lucid Media Limited, 60 Highbrook Drive, East Tāmaki, Auckland 2013, at jason@lucidleads.co.nz or +64 27 582 4369.