Lead Generation for Trades in NZ
We help trades businesses across New Zealand turn paid ads into a predictable flow of qualified enquiries. Facebook and Google Ads, funnels, landing pages, and 10-minute lead qualification, all done for you. 30 qualified leads in 30 days or 100% money back, backed by a legal contract.
Average client ROI
To first leads
Leads guaranteed
Lead response
The Challenges Trades Businesses Face
We hear the same frustrations from trades businesses across the country:
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Competing on price with unlicensed operators -
Relying on job aggregator sites that eat your margins -
Seasonal slowdowns affecting your cash flow -
Spending more time quoting than actually doing the work
How We Help Trades Businesses Grow
Our lead generation system is built specifically for trades businesses:
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Direct access to homeowners needing emergency services -
Target specific suburbs where you want to work -
Generate maintenance contract leads for recurring revenue -
Pre-qualified leads ready to book immediately
Ad Campaigns That Work for Trades
We build and run the campaign types that consistently generate qualified enquiries in the trades space:
Emergency Service Campaigns
Built around trades customer behaviour to drive qualified enquiries.
Seasonal Maintenance Reminders
Built around trades customer behaviour to drive qualified enquiries.
Local Radius Targeting
Built around trades customer behaviour to drive qualified enquiries.
The TAP System
Target, Attract, Present. Our proven system designed to ensure your ads reach the right audience and convert them into loyal customers.
Target
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Identify and define your ideal audience using data-driven insights -
Ensure your ads reach those genuinely interested in your services
Attract
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Create compelling ads that resonate with your audience -
Engage potential customers with high-quality creatives and persuasive messaging
Present
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Follow up with leads within 10 minutes of entry -
Ongoing support and optimization to improve results continuously
No obligation. See if the TAP System is right for your business.
Our Trades Guarantee
We are so confident in our system that we put it in writing: 30 qualified leads in 30 days or 100% money back, backed by a legal contract. If we do not deliver, you do not pay.
Book Your Free Strategy CallIndicative Cost Per Lead for Trades in NZ
Trades covers a range of services, and cost per lead varies by niche, location, and competition. As a guide, qualified leads typically come in from $20-60 on Meta and $30-80 on Google across the niches below.
| Niche | Google CPL | Meta CPL | Avg job value | Close rate |
|---|---|---|---|---|
| Plumber | $48 | $35 | $450 | 35% |
| Electrician | $42 | $32 | $380 | 38% |
| HVAC / Heat Pumps | $55 | $42 | $3,200 | 30% |
| Painter | $45 | $33 | $2,800 | 32% |
Proven Results for Trades Businesses
120 Qualified Leads for Just $865 with Targeted Facebook Ads
Total Leads
Ad Spend
Cost Per Lead
Explore Trades Lead Generation
Dive deeper into the services, costs, and platform comparisons for trades businesses.
Paid Ads for Trades
Facebook and Google Ads management built for trades businesses.
Funnel Building for Trades
Done-for-you sales funnels that turn trades clicks into booked jobs.
Landing Pages for Trades
High-converting landing pages for your trades ad campaigns.
Lead Qualification for Trades
We follow up and qualify every trades lead within 10 minutes.
Google Ads Cost for Trades
What trades businesses pay for Google Ads in New Zealand.
Lead Generation Cost for Trades
A full pricing breakdown for trades lead generation.
Google Ads vs Facebook Ads for Trades
Which platform converts better for trades businesses.
Paid Ads vs SEO for Trades
Immediate leads vs long-term growth for trades.
Facebook Ads vs LinkedIn Ads for Trades
Consumer reach vs B2B targeting for trades.
FAQs About Lead Generation for Trades
How does lead generation work for trades businesses?
We run paid Facebook, Instagram, and Google Ads that put your trades business in front of local people actively looking for your services. Every enquiry flows into a landing page and funnel we build for you, and our team follows up within 10 minutes to qualify the lead before it goes cold. You get booked, sales-ready enquiries, not just clicks.
How much does lead generation cost for trades businesses in NZ?
Most New Zealand service businesses invest between $1,999 and $8,699 per month all in, covering both ad spend and management. Where you land in that range depends on how competitive your market is and how aggressively you want to grow. See our trades cost guide for a full breakdown.
How quickly will my trades business see leads?
Most clients see their first qualified leads within 7 days of going live. We back this with our guarantee of 30 qualified leads in your first 30 days or 100% of your money back, backed by a legal contract.
What is the guarantee?
30 qualified leads in 30 days or 100% money back, backed by a legal contract. If we do not deliver, you do not pay. It is that simple.
Which platforms do you use for trades lead generation?
We run Facebook and Instagram Ads alongside Google Ads, supported by custom funnels, landing pages, and 10-minute lead qualification. We recommend the right mix for your trades business during your free strategy call.
Do you understand the trades market in New Zealand?
Yes. We focus exclusively on paid-ads-led inbound lead generation for New Zealand local service businesses, so we understand the buying behaviour, seasonality, and competition in the trades space.
Is there a lock-in contract?
No long-term lock-in. You can pause or cancel with 30 days notice, and you own your ad accounts, audiences, and lead data. We earn your business every month through results.
Ready to transform your business?
Schedule your free digital strategy call and take the first step towards a future where your marketing efforts finally pay off.