5.0 on Google, 70+ reviews
Know Which Leads Are Ready to Buy
Not all leads are created equal. Every lead our campaigns generate for you arrives pre-qualified: phone-verified within 10 minutes, scored, and prioritised, so your New Zealand sales team only spends time on prospects who are ready to buy.
Qualify Your Leads BetterIncoming leads
Auto-scoredSarah Mitchell
Requested a quote, ready now
92
HotJames Thompson
Comparing options
74
WarmGeneric enquiry
Just browsing, filtered out
28
ColdIllustrative lead scoring
The Hidden Cost of Unqualified Leads for New Zealand Businesses
Every minute your team spends chasing bad leads is a minute they're not closing real opportunities. Poor lead quality doesn't just waste time, it kills morale and revenue.
Wasted Time
Sales teams spend up to 50% of their time on leads that will never convert.
Lost Revenue
While chasing tyre-kickers, hot leads go cold and buy from competitors.
Team Burnout
Nothing kills sales motivation faster than endless unqualified leads.
How We Qualify Leads for New Zealand Businesses
Capture
Smart forms collect the right information to assess lead quality from the start.
Verify
Automated checks validate contact details, business information, and intent signals.
Score
Each lead gets a score based on fit, intent, and engagement to highlight your best opportunities.
Route
Hot leads go straight to sales. Warm leads enter nurture sequences. Cold leads are filtered out.
Lead Qualification Criteria for New Zealand Markets
We customise qualification criteria based on your ideal customer profile. Here's what we typically assess:
Can they afford your solution? Qualification questions uncover budget reality.
Are they the decision-maker? We identify who actually signs the cheques.
Do they have a genuine problem your service solves? We qualify the pain point.
Are they ready to act now or just browsing? Timing is everything.
For local New Zealand businesses, we verify they're in your service area.
What's Included
- Custom qualification criteria setup
- Smart form design & implementation
- Automated verification systems
- Lead scoring algorithm
- CRM integration & routing
- Instant lead notifications
- Nurture sequence for warm leads
Want Us to Call Your Leads For You?
If you want it, our trained SDR team handles the entire lead qualification process. We call your leads within 10 minutes, qualify them using your criteria, and book appointments directly on your calendar.
Every lead is contacted within 10 minutes. No exceptions.
Professional callers trained on your business, services, and brand voice.
Qualified leads are booked directly into your calendar. You just show up and close.
Calls, SMS, and emails until we reach the lead. We don't give up easily.
What's Included With SDR Service
- Dedicated SDR team for your account
- Custom call scripts & qualification criteria
- Call recording & quality assurance
- Calendar integration (Google, Outlook, Calendly)
- Weekly performance reports
- Lead nurture sequences for warm leads
An optional add-on to your lead generation campaign. Perfect for businesses who want a complete done-for-you lead-to-appointment solution.
What Our Lead Qualification Commits To
Every new lead is called back within ten minutes
Our SDRs qualify leads every day of the week
Qualified leads in 30 days, or your management fee back
Trusted by business owners
"Since being with lucid and then tidying up our landing pages, and Google ads + getting new leads running our CPA dropped by 66% and lead quality increased 2-300%."
Paul ZellmanAustar Property Services 
"Very happy with our experience with Jason - felt he was really acting in our best interests and went beyond what we were expecting him to achieve."
"Any time we’ve needed changes or seen something in the data, he’s on it straight away and is always looking for ways to improve performance rather than just letting campaigns run."
Tyler NewmanGoogle review "Jason helped us build out an automated quote funnel and GoHighLevel workflow for TrueHectare, and the technical execution was second to none."
Daniel SchweizerTrueHectare "Everything was turned around in less than 24 hours. After the frustration we had experienced with the previous digital company, seeing results that quickly was honestly incredible."
Ratu TauTrekway Shuttle "He has helped us set up and improve our marketing campaigns, GoHighLevel system, website and wider digital setup… the level of communication, accountability and results we have received from Jason has made us realise we should have made the move much earlier."
Aamir SethiGoogle review Frequently Asked Questions About Lead Qualification in New Zealand
Can I buy pre-qualified leads in New Zealand?
You can buy shared lead lists, but we would not recommend it: the same enquiry gets sold to several businesses and converts poorly for all of them. What we do instead is generate pre-qualified leads exclusively for you: campaigns run under your own brand, every enquiry phone-verified by our team within 10 minutes, and no lead ever resold. You get what lead buyers actually want, exclusivity and readiness to buy, with a guarantee attached: 30 qualified leads in your first 30 days.
Can you qualify leads I generate from other sources?
Lead qualification is built into our lead generation service rather than sold on its own. The 10-minute phone verification works because our team sees the whole picture: the ad the person clicked, the offer they responded to, and the answers they gave on the form. Qualifying cold lists or enquiries from channels we do not manage loses that context, so we keep qualification bundled with the campaigns we run for you.
Won't asking too many questions reduce my leads?
You'll get fewer leads, but they'll be significantly better quality. Our clients typically see overall conversion rates and revenue increase because their sales team focuses on leads that actually close. Quality beats quantity every time.
How does lead scoring work?
Each lead receives points based on their answers to qualification questions, their behaviour (pages visited, time on site), and demographic/firmographic data. Higher scores indicate better fit and higher intent. We customise the scoring model to your specific business and ideal customer profile.
Does this integrate with my CRM?
Yes. We integrate with all major CRMs including HubSpot, Salesforce, Pipedrive, Zoho, and more. Qualified leads are automatically pushed to your CRM with their score and all qualification data attached.
How quickly are leads contacted?
Our team contacts leads within 10 minutes of submission. Research shows that leads contacted within 5 minutes are 9x more likely to convert. Speed is critical, and we make it happen.
What happens to leads that don't qualify?
Unqualified leads are categorised by reason (budget, timing, need) and can be added to nurture sequences. When their situation changes, they may become qualified later. No lead data is wasted.
Can I customise the qualification questions?
Absolutely. We work with you to develop custom qualification criteria based on your ideal customer profile. The questions and scoring are tailored specifically to identify your best prospects.
Ready to transform your business?
Book your free strategy call and take the first step towards a future where your marketing efforts finally pay off.